New Google Penalty – Is Your Website Fast Enough

After Google began using site speed as a factor in their ranking algorithms every webmaster has good reason to keep an eye on the page load speed of their websites. Googles bending over backwards to spread the word about this new speed penalty is evidence in itself, as big G is usually quite secretive about algorithm changes.

According to the announcement, the speed penalty was introduced following various experiments done by Google on the impact of site speed on internet users.

The results are no surprise to someone that started using the Internet recently – surfers prefer fast websites and tend to spend more time on a site that loads quickly.

However, the search engine giant has been careful to state that even though website speed is now a factor it is not the primary parameter for determining results. The quality and relevance of information is still the determining factor but if your website speed is slow you will receive a Google penalty.

This implies that it is important for you as a webmaster to start to assess the speed of your website to establish whether you could be moving further down the search engine results pages (SERPs) because your website is slower than your direct competitors.

Is Google Timing My Website?

But first, it is vital that one understand the basics of how Google’s algorithm determines your website speed and thus your SERP ranking. The search engine uses two main factors when it comes to speed assessment.

Your website get more speed points if it responds fast to Googlebot. Google uses a software called Googlebot to find and index websites.

Second, your website will also receive a good speed ranking if it records a faster loading time on Google Toolbar than your competition. Google wan’t to help you check your website speed and has kindly added a page speed report to webmaster tools, it can be found inthe ‘lab’ section.

You can use the tool and its report to see you how fast your website loads as compared to other websites. Once you are armed with the information of where you page ranks in the speed hierarchy, you can start to make the necessary code and structure changes to make it respond faster.

You first priority should be to make sure you have no SLOW pages on your site. Page that take two seconds or more to load and pages that are marked as SLOW in the Google Webmaster Tools need to be improved to avoid a Google penalty for your website speed.

When you have no slow pages left just go on and make all your pages load in less than a second. Read on to see why this is important.

Having a websites that loads fast has more benefits than just higher search engine ranking and avoiding a Google penalty.

A website optimized for speed reduces the bandwidth required on your hosting service thus reducing your overall hosting costs.

Faster websites also give a better browsing experience as users are able to get information faster as they can navigate through your website easily.

Further, websites optimized for speed work better when accessed on a mobile phones, PDAs and other devices that do not have the same level of processing memory as your standard laptop or desktop computer.

Even though you can have a mobile version of your website, usually this comes with trimmed down graphics and other aspects of your site. Some users will want to view your site in full HTML on their phone or PDA and a faster loading website will have better chances of successfully loading on such devices.

As a webmaster, there are a number of free tools that you can use to increase the loading speed of your website. I have listed two of the more popular ones below:

Page Speed

Page Speed is an open-source add-on for Mozilla Firefox browser. It evaluates the speed of your website and gives you suggestions on how to improve your website speed.

Page Speed runs tests on the architectural configuration of both your web server your website’s front end code. After running these tests, it gives you a report on your website speed and suggestions on how to improve the speed of your website.

Yslow

Yslow is a free software by Yahoo. It analyzes the performance of your website and gives you suggestions on how to improve the speed of your website.

Yslow is a Firefox add-on and is integrated with the Firebug software for website development. It displays statistics and an evaluation report. It also gives you suggestions on how best to improve the speeds of your website using best practices.

Yslow comes integrated with other tools for performance evaluation including Smush.This and JSLint can be used to improve website speed. Even though it is a Yahoo product, Yslow can help you avoid the Google penalty on website speed.

SSEL Speed Tools

The website speed tool at Secret Search Engine Labs will analyze how fast a page on your site is loading and give some tips on how to improve it.

The Website Speed Quick Fix

There are several factors that affects page load speeds on your website, many of them technical and best solved by your webmaster or developer.

There’s still some changes you can do yourself to improve page load speeds as long as you have some experience with HTML and making web pages.

Reduce the amount of images, animations, flash and audio. Then reduce the size and quality of images and audio to a level suitable for the web. Reduce the length of the page by splitting a long page into several short. Strip the source code of redundant HTML, Javascript and CSS code that just slows things down. Don’t hot link to images and javascript on other domains, but instead keep a copy of it on your own server.

And make sure to keep an eye on the Google Webmaster Tools to see how your site compares to your competition.

14 Tips to Become a Web Developer Reliable

Web Developer photoProfession in the era of sophisticated as it is not only synonymous with physical labor, but also all the work associated with the technology. Although not physically strenuous activity, but by relying on sophisticated technology, we can get the same results with physical labor or even more. Being a reliable Web Developer is one of them.

Web developer is a profession that leverage the power of internet. This work will be related to managing a blog, website or online marketing, such as web Davestpay engaged in online payment services.

For this reason, the following are presented some tips so that we can become a reliable Web Developer.

1. Observe market share, ie by observing the needs of the market. We must find out what people want to create business opportunities.
2. Looking for a partner. This is very important because for businessmen start still groping, can run a business with a lot of sharing.
3. Become a Web Developer Reliable, we must truly master internet marketing, which are usually more familiar with the term SEO
4. Lots to learn new things that can be used as a field to increase knowledge
5. Many holiday when there is free time
6. Make cards to expedite the process of marketing
7. Make a business entity, such as CV or PT
8. Have good time management
9. Set up a working system that will be outlined in the TOS (Terms of Service or Labour Agreement)
10. Learn the techniques of optimization application that we created. It is very important to do so that our performance as a web developer becomes more smoothly.
11. Learn to process the image with the maximum, because web visitors will be interested to visit a web page that has a great view and interesting
12. Studying methods of web development well, such as URP method, Agile, and the USDP.
13. Studying cases that occur programming
14. Use a good framework as a reference.

Managerial Davestpay can be used as a reference for managing a web that is good and true. Because Davestpay who have a lot of product and services, making the system should be more nimble.

Online payment services such as electricity, water payment, ticketing, and more supported by the framework is good, then the customer will not feel disappointed with pelayanannnya. For this reason, agility and precision and orderliness on davestpay system can provide an example to us that it becomes a reliable Web Developer it is not difficult.

The 7 Phases Of Web Development

Outlining each of the individual stages that are tackled during the web development process can be a vital tool in helping to explain to clients what it is exactly that their website project will entail. In this way, it is much easier for clients to understand why developers charge what they do and why it takes so long for a project to be completed. >

Concept

In this phase, the web development project is defined via a creative brief, and any questions about the goals or requirements of the project are answered. This phase is generally used to determine the scope (size) of the project, and once it has, the project can proceed.

Discovery

This phase is entered when a kick-off meeting is held, indicating that the web development project has officially started. The discovery essentially refers to the research that kicks-off the project – what is the competitive landscape like, what are the client’s needs and goals, and so on? Some of the points discussed in the concept phase may need to be amended based on the results of the research.

Content Development

This phase often happens alongside the next outlined phase (design), as it is very difficult to complete either phase by itself. Content development essentially looks at what content needs to be included in the website. This phase can have a considerable effect on the addition or subtraction of web pages for the site, which is why it is often completed alongside design.

Design

In this phase, the website’s information architecture is developed and it’s prototypes begin being tested. Once the content has been roughly developed and the number of web pages has been finalized, the actually design itself can be approved. For web development, it is really important to finish this phase before moving onto the next one, as it is much easier to make changes in Photoshop than in HTML.

Development

In this phase, the website template is built and then the individual web pages themselves. Many web developers like to check the website template periodically to ensure that the coding is working and up to scratch. Some design changes may be made during this phase, but if it will seriously impede the developer’s ability to meet the deadline they may be left off for the time being.

Launch

This phase is pretty straight forward – the website is launched and made live on the internet. The web developer will do a complete link check to ensure that everything is working, as well as checking any applications or other features that have been included.

Post-Launch

In this phase, the web developer will set up a maintenance system for the client to use in editing and adjusting some of the simpler and more basic aspects of the website (such as images, video and content).

By breaking down the seven phases of web development, it is much easier for clients to understand what their project entails, why it is going to take longer than a few days, and why developers charge what they do.

This article is shared by John K. Taylor on the behalf of Infinite IT Solutions. Infinite IT Solutions is well known name in the field of creative web design company in Melbourne. They also offer web services like professional online marketing, reliable SEO services and professional web development in Melbourne.

Sdlc Methodology And Its Benefits To A Web Development Company

In this competitive world of software development to survive Darwin”s theory of survival of the fittest it is important that a web development company follows proper process to deliver the best to its clients. Strategic planning makes it easy to draw a live picture of client”s concepts of web development using the latest technology easy and smooth.

Guidelines for web development which can help web development company survive the competition are popularly known as SDLC methodology. This methodology highlights how the development process should begin and when it should be believed to be completed.

Here is a step by step process as per the SDLC methodology which should be followed by web developer at any web development company.

1) Framing a plan : Any achievement whether small or big is impossible to achieve without proper plan. No athlete would have topped the Olympics if they had not planned for the event and prepared accordingly. Planning is the base for any web application development by a web development company. It is during this stage that efforts begin to mold the concept application of client into a real application.

2) Looks of the application : How the application will look or function is of prime importance to the clients. At this stage web developers of a web development company develop a rough image of the application and its function. On approval of the rough idea actual work on the project starts. The project is divided into small parts and assigned to different web developers; duties for the project are allocated: language in which the application will be built and estimated time to complete the project is also declared.

3) Implementation : Different web developers with the web development company start working on the project related task assigned to them. On completion of each small task seniors are called for approvals. This ensures that the development is being done as expected.

4) Testing : It is a big setback for a software development company if the software so developed fails to give expected results. Hence testing is very important to ensure that the application is bugs free. It is first tested in house by people not related to the web development and then made live for its users. Here also there is scope for changes if the users are unable to have a smooth experience using the application.

5) Acceptance : When clients and the people using the application feel good about it, it can be said that the application has been accepted. This is the best moment of the whole process.

6) Maintenance : It is a universal truth that anything developed needs maintenance same is the case with web application development. They need regular maintenance so that they keep functioning better and better. Maintenance services offered by the web development company should also include inclusion of new features in the application on an as required basis.

There are less chances of failure for a web application developed using SDLC model. Benefits of SDLC to a web development are many however some of the most important benefits can be listed as below:

– Work is done in a proper pattern

– Responsibility gets assigned

– Project objectives are clearly laid down

– Perfect product is achieved in time

– Cost effective

The Future of Web Design London or Cyberspace

For the Facebook generation, internet work is an increasingly attractive career choice. Building up and personalising your own profile page or blog can be a stepping stone as an interest turns into a vocation. With enough interest, young people can start to cross the threshold between web user to web creator. Anna Debenham, a speaker at the recent Future of Web Design conference, started up her own freelance web design company when she was just eighteen, and the internet is a hot destination for ambitious, technically-minded young people.

The capital is the centre for most of Britains most progressive industries, including web design. London is a hotbed for web design talent, and every year young designers flock from all over the country to kick-start their careers in the capital. They include Dhubs Design Director, Josh Butcher. Josh was fresh faced and full of beans when he first moved to Dalston, but he got a nasty shock when the first thing he saw was a Wanted For Murder poster. Since then though, hes risen through the web design ranks to work with an impressive list of clients. London might be a big, scary place, but its also the hub for most forward-thinking careers in the UK. Navigation of the big city goes hand in hand with navigation of a fast-moving web career.

One motivation for young people to get their careers started in London is the amazing variety of web design and related courses on offer in the city. One hundred and thirty-four London colleges offer courses in web design; London Metropolitan alone offers forty-eight different courses. Web design students can work on their skills full time or part time, as a post-graduate qualification, first degree or vocational skills course. A lot of employers use these courses to keep their staff up-to-date on the latest IT and internet developments, but increasingly clients are realising that web design is something which needs a professional brain. And once qualified, talent is what counts; young people dont need to have put in years of experience to succeed in this innovative field, but they do need spark and initiative. After starting her web design company in her teens, Anna Debenham hasnt taken long to become an authoritative voice on freelance work, and many of the highly experienced speakers at the conference where she recently delivered her speech, the Carsonified Future of Web Design in London, were in their twenties or early thirties.

The conference was held from the 17th-19th May of this year, and was packed with top-notch speakers from places as diverse as Manchester, Brighton and Massachusetts, all specialists in web design. London, however, is where these folks come every year to get together and discuss the future of web design. It seems easy to stay connected when you work in web design  the internet is the art of communication, after all. Still, being geographically close is important for events like these, and the recent conference was a great example of the innovative style of London-based web design. Featuring a host of young speakers, it was revitalised for 2010. Taking place in exciting new venues The Brewery, near the Barbican, and Wallacespace, a venue which has only been open since last year, the conference offered 33 speeches, workshops and events over three days. Its gathering points like these which demonstrate the vividly changing dynamic within this industry, one which is at once diverse and full of concentrated talent. Web designers will continue to develop and share their skills all over the world, but for taught courses, top-level clients, and face-to-face community, London with its conferences and meeting points, will remain the UK web design centre.